The Challenge
The brand lacked visibility beyond its local region.
Carnico was relatively unknown outside Zgharta, limiting its growth potential and ability to scale distribution. Without wider exposure, the brand couldn't access larger markets or secure meaningful partnerships.
The Strategy
Expand distribution and increase market exposure.
Nichers focused on placing Carnico products in key retail locations while building strategic relationships with restaurants to increase visibility and demand.
Execution
01Product placement in major supermarkets
02Partnerships with restaurants
03Distribution expansion strategy
04Market exposure and brand awareness growth
Result
0+Placed in supermarkets and secured restaurant deals
Carnico successfully entered multiple supermarkets and closed several deals with restaurants, increasing its visibility and market presence.